Now that you have decided to sell your home and have determined the fair market price, it is time to begin thinking about the most effective way to market your home to potential buyers. Whether you intend on selling your property yourself or have contracted with a licensed real estate agent, there are many ways of increasing the exposure of your home to the buyer market.
Remember, when you hire a reputable real estate agent, they will coordinate and incur the costs of the majority of your home’s marketing needs. In addition, they have access to a network of other real estate offices and agents within their Multiple Listing Service. Networking is key when trying to sell a home!
Below are some ideas that you, or your agent, can use to create greater market exposure of your home:
- Make a List of Special Features: Write down all of the fabulous and unique features of your property. What are some of the characteristics you truly love about your home? What improvements have you made to your property recently? Be as descriptive as possible. Use this list to help design flyers, and other marketing materials for your home. If you are working with a REALTOR®, provide them with this list so that they can create these flyers and advertisements for you.